{"title":"All","description":"","products":[{"product_id":"11-05am-ceremonial-grade-matcha","title":"Idle Hour Matcha 11:05 AM Ceremonial Grade 30g","description":"\u003cp\u003e11:05 AM is our founding blend — named for the moment the morning settles, when routine becomes ritual. Balanced umami, gentle sweetness, and almost no astringency or bitterness. Quiet enough for every day, considered enough to reward your attention.\u003c\/p\u003e\n\u003cp\u003eVersatile enough for usucha, lattes, and iced matcha.\u003c\/p\u003e","brand":"Idle Hour Matcha","offers":[{"title":"Default Title","offer_id":52875464179976,"sku":null,"price":39.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0989\/0493\/2616\/files\/1105am_matcha.jpg?v=1771972252"},{"product_id":"idle-hour-matcha-yamane-en-senzoku-ceremonial-grade-matcha-30g-tin","title":"Idle Hour Matcha Yamane-en Senzoku Ceremonial Grade 30g","description":"\u003cp\u003eSelected by tea master Michio Shiobara of Yamane-en, a small family-run tea shop near Sugamo in Tokyo. Shiobara-san has spent over forty years sourcing leaves from small villages across Japan, and this matcha reflects that eye: sweet, creamy, with a rich umami aftertaste and almost no bitterness.\u003c\/p\u003e\n\u003cp\u003eBest as usucha — hot or over ice.\u003c\/p\u003e","brand":"Idle Hour Matcha","offers":[{"title":"Default Title","offer_id":53324235604232,"sku":null,"price":39.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0989\/0493\/2616\/files\/yamane-en_senzoku_matcha.jpg?v=1771972282"},{"product_id":"idle-hour-uejima-tempaku-ceremonial-grade-matcha-30g","title":"Idle Hour Matcha Uejima Tempaku Ceremonial Grade 30g","description":"\u003cp\u003eGrown and ground by Noriyasu Uejima, a fifth-generation tea farmer in the Wazuka valley, Kyoto. Uejima-san is the only grower to have achieved a perfect score in Kyoto's tea tasting competition in its ninety-year history. Tempaku — named for the god of heaven — is his highest grade matcha: intensely umami, naturally sweet, and exceptionally smooth.\u003c\/p\u003e\n\u003cp\u003eExceptional as usucha. Rich and refined enough for koicha.\u003cbr\u003e\u003c\/p\u003e","brand":"Idle Hour Matcha","offers":[{"title":"Default Title","offer_id":53361065885960,"sku":null,"price":45.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0989\/0493\/2616\/files\/uejima_tempaku_matcha.jpg?v=1771972306"},{"product_id":"basic-bamboo-whisk-120-prong","title":"Basic Bamboo Whisk — 120-Prong","description":"\u003cp\u003eA good whisk changes the whole experience. This 120-prong chasen produces the fine, even foam that has defined the Urasenke school of tea ceremony for centuries — its closely spaced prongs moving through matcha the way they were designed to, breaking powder into water with a precision no other tool can replicate. Shaped from a single piece of bamboo, with prong tips curled inward as tradition dictates.\u003c\/p\u003e\n\u003cp\u003eNote: \u003ca href=\"https:\/\/idlehourmatcha.com\/products\/porcelain-whisk-stand-chasen-holder-by-origami-tea\" target=\"_blank\" rel=\"noopener\"\u003ewhisk stand\u003c\/a\u003e is sold separately.\u003c\/p\u003e","brand":"Idle Hour Matcha","offers":[{"title":"Default Title","offer_id":53361226547464,"sku":null,"price":16.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0989\/0493\/2616\/files\/matcha-whisk-1.jpg?v=1771973294"},{"product_id":"heuge-matcha-bowl-mino-ware-by-chips","title":"Heuge Matcha Bowl — Mino Ware by CHIPS","description":"\u003cp\u003eThe Heuge collection takes its name from hyogemono — a Japanese word for objects with quiet charm, things that earn their place through character rather than perfection. Made in Mino, where Japanese pottery has been shaped for over a thousand years, this bowl is thrown by hand using coarse clay and the Setoguro glaze — a deep, lacquer-like black with a history stretching back to the Azuchi-Momoyama period. Because the glaze is deliberately unpredictable — prone to dripping, pooling, and developing fine surface cracks over time — no two bowls are the same. The bowl you receive will be entirely its own.\u003cbr\u003e\u003c\/p\u003e","brand":"Idle Hour Matcha","offers":[{"title":"Default Title","offer_id":53366939189512,"sku":null,"price":45.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0989\/0493\/2616\/files\/heuge_matcha_bowl-1.jpg?v=1771973294"},{"product_id":"tsuchime-matcha-strainer-hammer-tone-steel-nagomi","title":"Tsuchime Matcha Strainer — Hammer-Tone Steel, Nagomi","description":"\u003cp\u003eThis strainer by Nagomi is made in Tsubame City, Niigata — a region with centuries of craft metalwork tradition and a reputation for producing some of Japan's finest kitchenware. The fine-mesh bowl filters matcha cleanly and evenly before whisking, breaking up any clumps without interrupting the preparation. Tsuchime is a metalworking technique in which a hammer is used to work the surface of steel by hand, leaving a pattern of small, irregular indentations that catch the light differently at every angle. The handle carries the full tsuchime finish: a surface that is quietly beautiful and becomes more familiar the more it's used. \u003c\/p\u003e","brand":"Idle Hour Matcha","offers":[{"title":"Default Title","offer_id":53366996402440,"sku":null,"price":16.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0989\/0493\/2616\/files\/matcha-sift-1.jpg?v=1771973294"},{"product_id":"bamboo-matcha-scoop-chashaku","title":"Bamboo Matcha Scoop — Chashaku","description":"\u003cp\u003eThe chashaku is one of the quieter tools in a matcha preparation — a single curved piece of white bamboo, shaped to measure and transfer matcha from tin to bowl without losing a grain. The curve at the tip isn't decorative; it's the result of a deliberate shaping process that determines how the powder releases. One scoop, roughly half a teaspoon, is the standard measure for a bowl of usucha. Light enough to disappear into the ritual, essential enough to be missed when it isn't there.\u003c\/p\u003e","brand":"Idle Hour Matcha","offers":[{"title":"Default Title","offer_id":53367013638408,"sku":null,"price":5.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0989\/0493\/2616\/files\/matcha-scoop-1.jpg?v=1771973845"},{"product_id":"porcelain-whisk-stand-chasen-holder-by-origami-tea","title":"Porcelain Whisk Stand — Chasen Holder by Origami Tea","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eA chasen — the hand-split bamboo whisk used to prepare matcha — is a considered object. Left to dry flat, the tines lose their shape and the whisk becomes harder to use over time. This porcelain stand from Origami Tea solves that quietly: the domed form holds the whisk upright between uses, allowing the tines to dry in the position they were made to hold. It functions equally as a rest during preparation, keeping the whisk off the surface while you work. White porcelain, made in Gifu. Compact enough to leave on the counter without thought; considered enough to be worth noticing.\u003c\/p\u003e","brand":"Idle Hour Matcha","offers":[{"title":"Default Title","offer_id":53367058432264,"sku":null,"price":15.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0989\/0493\/2616\/files\/whisk-stand-1.jpg?v=1771973296"},{"product_id":"kataguchi-pouring-bowl-arita-ware-hanaizumigama","title":"Kataguchi Pouring Bowl — Arita Ware, Hanaizumigama","description":"\u003cp\u003eA kataguchi is a lipped bowl designed for pouring — one of the quieter, more considered forms in the Japanese ceramic tradition. This one comes from Hanaizumigama, a kiln in Arita, the Saga Prefecture town that has been synonymous with refined Japanese porcelain since the early seventeenth century. The form is open and unhurried: wide enough to hold, angled to pour slowly. In the context of matcha preparation, it works beautifully as a vessel for cold water, warmed water, or a measured amount of oat milk — anything that benefits from being poured with control rather than guesswork. Each piece varies slightly in glaze colour and surface, a natural result of the firing process. \u003c\/p\u003e","brand":"Idle Hour Matcha","offers":[{"title":"Default Title","offer_id":53382776881416,"sku":null,"price":55.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0989\/0493\/2616\/files\/kataguchi_pouring_bowl-1.jpg?v=1771973294"},{"product_id":"mino-ware-matcha-bowl-grey-dot-shinko-kiln","title":"Mino Ware Matcha Bowl — Grey Dot, Shinko Kiln","description":"\u003cp\u003eFired in the Mino region of Gifu Prefecture — home to over 60% of Japan's ceramic production and a tradition stretching back more than 1,300 years — this bowl by Shinko Kiln wears its decoration lightly. A scattered grey dot pattern sits against a pale ground, restrained enough to disappear into a morning routine, considered enough to be noticed when you look. Mino ware has always been this way: present without demanding attention.\u003c\/p\u003e","brand":"Idle Hour Matcha","offers":[{"title":"Default Title","offer_id":53382780092680,"sku":null,"price":45.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0989\/0493\/2616\/files\/mino_ware_matcha_bowl-1.jpg?v=1771973294"},{"product_id":"tokoname-matcha-bowl-ishido-border-yo-to-bi","title":"Tokoname Matcha Bowl — Ishido Border, YO TO BI","description":"\u003cp\u003eThrown in Tokoname, one of Japan's oldest ceramic regions, this matcha bowl is part of YO TO BI's Ishido series — its name meaning \"stone hall,\" reflected in the quiet, layered border that traces the bowl's form. Each piece is hand-finished, meaning no two are identical; glaze drips, subtle tonal variation, and minor surface texture are the marks of the process, not departures from it. Wide enough to whisk freely, substantial enough to hold the moment.\u003c\/p\u003e","brand":"Idle Hour Matcha","offers":[{"title":"Default Title","offer_id":53382781862152,"sku":null,"price":45.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0989\/0493\/2616\/files\/tokoname_matcha_bowl-1.jpg?v=1771973294"}],"url":"https:\/\/idlehourmatcha.com\/collections\/shop.oembed","provider":"Idle Hour Matcha","version":"1.0","type":"link"}